Rate Increase Email

Communicate higher rates with calm, direct, or brief templates referencing effective dates and appreciation.

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Beginner
📖 Understand this document

This tool writes a professional email notifying a client that your rates are increasing. It frames the increase positively and provides a clear effective date.

Key components

  • Current vs. new rate — the specific numbers.
  • Effective date — when the new rate kicks in.
  • Justification — brief, confident reasoning.
  • Tone — professional and non-apologetic.
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Very gentle

Hi Sam,

It has been about 1 year(s) since we started working together, and I have valued every engagement.

I am writing to share a rate update effective 2026-06-01: $85.00 → $100.00 USD/hour for ongoing work.
Rates across the market have shifted, and I am aligning mine so I can keep delivering senior-level attention.

Nothing changes on active milestones until that date. If you want to discuss pacing or scopes, I am flexible—my goal is continuity with clarity.

Grateful for you,
Alex Morgan

Direct

Hi Sam,

Quick heads-up on pricing: beginning 2026-06-01, my rate moves from $85.00 to $100.00 USD per hour on new work and renewals.
Rates across the market have shifted, and I am aligning mine so I can keep delivering senior-level attention.

Current signed scopes stay as written through delivery. Let me know if you want to explore a retainer—happy to model options.

Thanks,
Alex Morgan

Brief

Hi Sam — starting 2026-06-01, my hourly rate updates to $100.00 USD (was $85.00). Rates across the market have shifted, and I am aligning mine so I can keep delivering senior-level attention. Open to chat if helpful.

– Alex Morgan

Works well with

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Frequently asked questions

That is a business choice—templates exist for gentle uplift without debating past contracts here.

Rate increases are normal in healthy markets. Leading with appreciation and timelines reduces defensive reactions while protecting your floor.

Anchor numbers using the hourly rate calculator and benchmark tables before you press send.

Further reading